
MyPace

MyPace Brand Identity
With Scandinavian design and manufacturing, the watch MyPace will establish itself in the marketplace. The company has decided to initially only sell the watches online. The target group is the health conscious urban people who is willing to pay a little extra for quality and design.
MyPace combines the functionality of today's activity bracelet with a traditional design that makes it not look like a heart rate watch but also an accessory used to accentuate the wearer's style and personality.
MyPace wants to invite their customers to take ownership of their lives. By discovering the world of time at their own pace. Here and now.



















